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Beckon, Inc.

Beckon develops a real-time marketing intelligence platform to manage, measure and optimize marketing spend and performance across multiple channels. Read more

Bernardo de Albergaria's photo - CEO of Beckon, Inc.

CEO

Bernardo de Albergaria

CEO Approval Rating

66/100

Founded:

2011

Status:

PrivateIndependent Company

BECKON, INC. TOP COMPETITORS OR ALTERNATIVES

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Missing a competitor? Contribute!

4C Insights is a top competitor of Beckon, Inc.. 4C Insights was founded in 2011, and is headquartered in Chicago, Illinois. 4C Insights is in the Internet Software industry. 4C Insights generates $18.7M more revenue vs. Beckon, Inc..

BlueConic is seen as one of Beckon, Inc.'s top competitors. BlueConic is headquartered in Boston, Massachusetts, and was founded in 2010. BlueConic is in the Analytics field. BlueConic generates 65% the revenue of Beckon, Inc..

Conversion Logic has been one of Beckon, Inc.'s top competitors. Conversion Logic's headquarters is in Los Angeles, California, and was founded in 2014. Like Beckon, Inc., Conversion Logic also competes in the Application Software field. Conversion Logic generates 30% of Beckon, Inc.'s revenue.

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Growth Score - 1/1

Is $10M a good estimate for Beckon, Inc.'s revenue?

Beckon, Inc. Acquisitions

No recent acquisitions found related to Beckon, Inc.

Beckon, Inc. Funding History

Since Beckon, Inc. was founded in 2011, it has participated in 4 rounds of funding. In total Beckon, Inc. has raised $34.5M. Beckon, Inc.'s last funding round was on Aug 2016 for a total of $10.7M

ROUND

FUNDING DATE

AMOUNT

INVESTORS

Equity
Aug 2016
$10.7M

Venrock

Series B
Jan 2015
$13.8M
Series A
Apr 2014
$8M
Seed
Sep 2011
$2M

Since Beckon, Inc. was founded in 2011, it has participated in 4 rounds of funding. In total Beckon, Inc. has raised $34.5M. Beckon, Inc.'s last funding round was on Aug 2016 for a total of $10.7M

Beckon, Inc. Investments

No recent investments found related to Beckon, Inc.

Beckon, Inc. News

September 27, 2016AdExchanger

Beckon Snags $10M, Hopes To Make Marketing Data More Open

AdExchanger |Cross-channel marketing intelligence platform Beckon has raised $10 million in a Series ... See more »
September 27, 2016PE Hub Network

Venrock leads $10 mln round for Beckon

Marketing analytics provider Beckon has secured $10 million in funding. Venrock led the round with pa... See more »
July 31, 2016FierceCMO

Beckon launches new marketing data visualization tools

Marketing intelligence software developer Beckon has released a new set of data visualization tools i... See more »
May 16, 2016Equities

Beckon Completes SOC 2 Type II Security Certification for Its Marketing Intelligence Software

SAN MATEO, Calif., May 17, 2016 /PRNewswire/ -- Beckon, the leader in marketing intelligence software... See more »
March 19, 2015VENTUREBEAT

Beckon launches a scoreboard for performance marketers

"Don't let the pretty UI fool you," Beckon CEO Jennifer Zeszut said. "This is enterprise software."... See more »
February 24, 2015AD EXCHANGER

In A Web Of Marketing Data, The 'Translation' Layer Emerges

More marketing platforms are getting into middleware - acting as a translation layer between a server... See more »

Beckon, Inc. Blogs

March 21, 2019Beckon Blog

Make the leap from siloed reporting to marketing data ownership

Being data-driven is a top priority for most marketers. In fact, 99% of marketers agree that an effec... See more »
February 19, 2019Beckon Blog

Data-Driven Marketers: Pros and Cons of Your Favorite Marketing Strategies

The first step to improving ROI is understanding the impact of all of your marketing efforts now. Eas... See more »
January 13, 2019Beckon Blog

Concise, holistic, actionable reporting frameworks for every marketer on your list

There are an overwhelming amount of marketing tools and technologies at marketers' fingertips today. ... See more »

Beckon, Inc. Press Releases

April 11, 2016PR Newswire

Beckon Earns Prestigious Industry Recognition; Named SIIA Business Technology CODiE Award Finalist for Best Sales & Marketing Intelligence Solution

SAN MATEO, Calif., April 11, 2016 /PRNewswire/ -- Beckon, the leader in marketing intelligence softwa... See more »
February 28, 2016PR Newswire

Beckon Welcomes IHG Alum, David Schmitt, as VP of Marketing Analytics Strategy to Support Beckon's Global Customers

SAN MATEO, Calif., Feb. 29, 2016 /PRNewswire/ -- Beckon, the leader in marketing intelligence softwar... See more »
May 27, 2015PR NEWSWIRE

Beckon Named a 2015 Gartner Cool Vendor for CRM Marketing Applications

SAN MATEO, Calif., May 27, 2015 /PRNewswire/ -- Beckon, the leading provider of omnichannel marketing... See more »
April 17, 2014WEB NEWSWIRE

Beckon, Leading Marketing Analytics SaaS Solution, Secures $10M in Funding From August Capital and Canaan Partners

The capital will be used to solidify Beckon’s position as the leading innovator of marketing analytic... See more »
February 20, 2014MARKETWIRE

Beckon Launches to Fight Marketing Data Overload With Easiest Way Ever to Organize and Evaluate What Works Best With Just a CC:

Chief Marketing Officers Rejoice as Startup Employs TripIt-Like Magic to Aggregate Thousands of Data ... See more »

Beckon, Inc. Videos

September 6, 2017Beckon Vimeo Channel

"Q&A: Mozilla's path to an agile, data-driven organization" on VIMEO

Chad Weiner, Senior Director of Marketing and Marketing Operations at Mozilla, walks through his team... See more »
July 31, 2017Beckon Vimeo Channel

"Downloading Charts Take 2" on VIMEO

xyzCast: Beckon... See more »
September 20, 2016Beckon Vimeo Channel

"Unlock your data to unlock growth." on VIMEO

We strive to be data-driven marketing leaders. But marketing data is messy. We can't build great thin... See more »
September 20, 2016Beckon Vimeo Channel

"Marketing data is beautiful when it's right." on VIMEO

Marketing data is beautiful when it's right. Beckon's integrated, clean, normalized marketing perform... See more »
September 20, 2016Beckon Vimeo Channel

"Finally, marketing has its true north." on VIMEO

Finally, marketing has its true north.Without it we're lost, with it we can grow our brands again.Mee... See more »
September 16, 2016Beckon Vimeo Channel

"Behind the Scenes of Beckon's New Website Part 2" on VIMEO

An inside look into the creative process for Beckon's new website that features hand-painted watercol... See more »

Social Media

Beckon, Inc. Headquarters

107 South B Street Suite 300

San Mateo, California94401

855-523-2566

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Beckon, Inc. Summary

ABOUT

Overview

Beckon provides a marketing analytics platform for managing, measuring, and optimizing marketing spend and performance across all channels. Beckon was founded in 2011 with a mission to create elegant, intuitive software to help marketers understand an...

CEO

Beckon, Inc.'s CEO, Bernardo de Albergaria, currently has an approval rating of 66%. Beckon, Inc.'s primary competitors are 4C Insights, BlueConic & Conversion Logic.

Website

beckon.com

Frequently Asked Questions about Beckon, Inc.

  1. When was Beckon, Inc. founded?

    Beckon, Inc. was founded in 2011
  2. Who is Beckon, Inc.'s CEO?

    Beckon, Inc.'s CEO is Bernardo de Albergaria
  3. How much revenue does Beckon, Inc. generate?

    Beckon, Inc. generates $10M in revenue
  4. How much funding does Beckon, Inc. have?

    Beckon, Inc. has historically raised $34.5M in funding
  1. Where is Beckon, Inc.'s headquarters?

    Beckon, Inc.'s headquarters is in San Mateo California, USA
  2. How many employees does Beckon, Inc. have?

    Beckon, Inc. has 35 employees
  3. What sector does Beckon, Inc. operate in?

    Beckon, Inc. is in Application Software
  4. Who are Beckon, Inc.'s competitors?

    Beckon, Inc.'s top competitors are 4C Insights, BlueConic, Conversion Logic