Amazon Competitors or Alternatives

Amazon's top competitors include Walmart, Alibaba Group and Target.

RANK

COMPANY

CEO

CEO RATING

EMPLOYEES

FUNDING

REVENUE

Andrew R. Jassy

CEO

86/100
647,500
$56M
$458B
1

Doug McMillon

President & CEO

82/100
2,200,000
$5.5M
$572B
2

Daniel Yong Zhang

Chairman & CEO

75/100
258,578
$24.8B
$127.9B
3

Brian Cornell

Chairman & CEO

87/100
360,000
- -
$103.3B
4

Jamie Iannone

President & CEO

68/100
14,100
$63M
$11.7B
5

Sundar Pichai

CEO

74/100
150,028
$1.7B
$220.3B
6

Satya Nadella

Chairman & CEO

85/100
144,000
$61M
$176.3B
7

Bret Taylor

Co-CEO

71/100
35,000
$10.7B
$25B
8

Safra A Catz

CEO

75/100
136,000
$31.5M
$41.4B
9

Timothy Cook

CEO

73/100
132,000
$1B
$365.8B
10

Kenichiro Yoshida

Chairman & CEO

75/100
109,700
- -
$89.5B
11

Jim Goodnight

Co-Founder & CEO

72/100
13,939
- -
$3.5B
12

Christian Klein

CEO

88/100
105,015
- -
$34.4B

Walmart is seen as one of Amazon's top competitors. Walmart was founded in Bentonville, Arkansas} in 1962. Walmart is in the General Merchandise & Discount Stores industry. Compared to Amazon, Walmart generates $114B more revenue.

Alibaba Group is Amazon's #2 competitor. Alibaba Group was founded in 1999, and its headquarters is in Hangzhou, Zhejiang Province. Alibaba Group competes in the Online Retailers industry. Alibaba Group has 388,922 fewer employees than Amazon.

Target is Amazon's #3 rival. Target is headquartered in Minneapolis, Minnesota, and was founded in 1902. Target operates in the General Merchandise & Discount Stores industry. Target generates 22% the revenue of Amazon.